WHERE CRAFT MEETS CODE

MY STORY

 

 

 

I'm Tiffany Li, founder, designer, and technician behind this journey.

I grew up in a house surrounded by brushes and pigment jars. My mum is an art teacher, and I learned to paint long before I could write. But when it came time for university, life led me down a different path. I pursued a master’s degree in Electronic Engineering and spent a decade designing circuits instead of canvases.

Even then, every spare evening found me devouring online design courses. Eventually, I earned my certification as a jewelry designer from GIA. The call of art never faded, and it finally led me to create Umber Shade.

 

THE JOURNEY

 

I experimented with nearly every product category before refining the collection to what felt timeless: accessories that age with you and hold memories longer than trends last.

 

• Craftsmanship at the core. My early mock-ups were brought to life by leather artisans in a small Andalusian workshop in Spain.
• Heritage canvas from Kurashiki, Japan.  For my signature canvas line, I traced the finest canvas to 120-year-old cotton-weaving techniques.
• Limited handmade drops. When a material or technique sparks a story worth telling, I craft a micro-batch, so each piece keeps its soul.
• Tech Meets Art. Being the engineer has its perks: I coded this online store myself, allowing every bit saved to go straight into better materials and elevating craftsmanship.

 

WHY UMBER SHADE ?

 

Umber is an earthy pigment — raw and honest. To me, it reflects the imperfect beauty of life. That spirit guides every collection I create, from one-of-a-kind handmade pieces to our small-batch accessory lines.

 

Thanks for stopping by. Whether you’re browsing or searching for a special piece, I hope Umber Shade adds a spark to your story.

 

Stay inspired,
Tiffany